This post was updated July 31 at 9:55 p.m.
Ida Tongkumvong is crafting conscientious creations.
With an entrepreneurial mindset and interest in marketing, Tongkumvong created a small business called Pearly Rights, for which she said she sells recycled, handmade beaded items and clothing.

This post was updated June 27 at 12:46 a.m.
From themed bookshops to beloved book festivals, the Los Angeles literary world has something to offer every reader.

For Laura Campos, business is blooming.
The second-year human biology and society student handcrafts pieces, including wired and beaded jewelry, which she sells through her small business, Laura’s Lovely Crafts.

Fully student-run, the University Cooperative Housing Association is housing a legacy of community.
Founded in 1936, the UCHA co-op is a nonprofit organization that provides affordable housing for students and the larger academic community in Westwood.

One student’s part-time job has blossomed into her own business.
Michelle Miranda, a second-year political science student, is the owner of “Garden by Michelle,” an Instagram-based floral shop.

Luka/Isa Gidwani is forging their own bejeweled path.
As the owner and creator of Venitulz, the fourth-year philosophy student said they converted their brand from a secondhand clothing store exclusively on Depop into a jewelry business that sells their handmade pieces through their website, Instagram and Etsy.

Colin Curtis is breaking bread in Westwood.
Originally baking as a hobby, the third-year mathematics of computation student said he spontaneously started a bread business called Bussin Bread after realizing there were few places in Westwood that served freshly baked bread.