Fire in the Kitchen: Ridiculous portion sizes and prepackaged foods encourage unhealthy eating
Feb. 3, 2011 3:50 p.m.
America’s food industries have hit a new low.
On Tuesday, Starbucks debuted the trenta drink size, a 31-ounce cup for iced drinks, essentially an even more caffeine-drenched Big Gulp.
But DiGiorno has stepped up its game too, which went more unnoticed than the new, obscenely large drink. Now, when baking a frozen pizza, there’s no need to worry about dessert, because “DiGiorno Pizza & Cookies” comes with a batch of frozen Nestle cookie dough.
This seems unreal, but unfortunately, it’s not. The company is also coming out with “Pizza & Boneless Wyngz” which makes slightly more sense than frozen, sugary dough served with premade pizza, but again, only slightly. The whole idea can only contribute to America’s obesity by pressuring consumers to make cookies even if they would have never bought them on their own.
Yes, consumers should be wiser, but will they be?
What do you think about hundreds of extra calories coming prepackaged for you?