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By Daily Bruin Staff

Jan. 8, 2001 9:00 p.m.

Dime increase at Rubio’s Baja Grill

Most meals at Rubio’s Baja Grill are worth a dime more
than they were last year.

On Jan. 1, the price of 70 percent of menu items increased by 10
cents.

The price increase affects all franchise stores, following a
decision by the corporate office.

Despite the change, UCLA’s Rubio’s in Ackerman Union
didn’t see a decrease in business.

“Many students did notice a difference, but there’s
still a lot of business,” said Yesica Gerente, the
store’s manager.

Some students like Hazel Pangan didn’t notice the change
at all.

“I’ve always thought Rubio’s was quite
expensive, especially with a student’s budget,” she
said.

A fish taco costs $1.89 at Rubio’s and the most expensive
item at the UCLA restaurant is $5.99 for a combo meal. Pangan just
thought Rubio’s was expensive as usual.

“It’s only 10 cents,” she said.

Compiled by Emi Kojima, Daily Bruin Senior Staff.

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